Companies are now experiencing stiffer competition than a decade ago. Therefore, you should explore a few marketing strategies, including Facebook ads Gold Coast.
We intend to discuss the various types of Facebook ads rigorously. Feel free to try out as many types as possible to market your brand to Facebook users.
Common Types of Facebook Ads to Lure More Customers
a. Facebook video ads
As the name implies, this type involves attaching a relevant video about a given product or service. Marketers add these videos to Facebook posts to target FB users. Although creating a video is tough they have a more persuasive impact.
b. FB Slideshow Ads
Facebook prepares catchy slideshow ads from your product images to form persuasive videos. I strongly recommend this type of advert, especially if your image ads perform impressively.
c. Image Adverts
This type of Facebook ads Australia involves attaching brand photos (products or services) on FB posts. A marketer must attach a product link at the bottom for further reference. Further, an advertiser is free to add brief details to the image.
d. Leads adverts
Facebook supports a leads ads unit to gather the email addresses of potential customers. Facebook users can click these links to share their personal information for Digital marketing reasons. Most brands rely on this form of an advert to expand their customers’ email lists.
e. Dynamic Facebook Ads
This form of ad links an e-commerce store to the FB event specialists. Consequently, anyone that visits this site can see all available products from your store on FB ads. The beauty of this marketing strategy is that it is more targeted as clients see relevant products.
Advantages of Using Facebook Ads
1. Highly customizable
Facebook allows clients to customize their adverts as they like to popularize their products. Intelligent marketers consider age, interests, and location when creating these adverts.
2. Easy to create
It is easy to create images or videos for advertising through Facebook posts. You only have basic graphic design or video editing know-how to pull it off.
3. Reaches a wider audience
In 2022, more people, especially teenagers, will spend more time on platforms such as Facebook. Therefore, Facebook ads can reach tens of millions of people daily. Additionally, FB ads have a higher conversion rate as it educates potential clients on all essential product details.
Last Words
Finally, research shows that roughly 3 billion people have active Facebook accounts. Therefore, companies must make the most of Facebook ads Gold Coast. I advise you to explore more than one type of FB adverts.
Related Source: Facebook Ads Australia, Facebook Ads Gold Coast
